Fortnite: Epic Games To Reward Creators For How Much Players Spend After Visiting Their Island

Epic Games is updating Fortnite's Creator Economy 2.0 on November 1, adding a payout metric tied to player spending before and after they go to a creator's islands.

Fortnite V Bucks
New payout metric in Fortnite's Creator Economy 2.0. | © Epic Games

On November 1, Epic Games is set to roll out an update to its Creator Economy 2.0 in Fortnite, introducing a novel metric to the engagement payout formula. This change aims to reward creators when individual players spend V-Bucks in Fortnite after engaging with their island.

Epic Games' New Payout Metric In Fortnite

The new engagement payout metric is based on how many V-Bucks players spend in Fortnite the week before and after interacting with a creator's island. Epic clearly understands the relationship between player engagement and in-game spending. It's smart.

So, creators, you need to design experiences that encourage in-game spending. But as Epic Games has put it, the most important way to do this is just to make the experiences fun:

Overall, we find that players who are having fun in Fortnite are most likely to spend in Fortnite. So, for creators, making fun and engaging experiences is the most important driver of long-term creator success.

Hopefully all this means is more great experiences for the Fortnite community, but we'll have to wait and see how it affects player-made content over the coming months, if at all.

This update to the Creator Economy 2.0 is a potentially good step for the thriving creator ecosystem within Fortnite. By aligning the creators’ rewards more closely with player engagement and spending, Epic Games might be able to create a more sustainable creator economy while also enhancing the overall gaming experience for the Fortnite community.

And if nothing else, this new metric will at least give creators a clearer understanding how their content influences player spending behavior. Maybe those insights can influence game design positively?

Gaston Cuny

Gaston is a freelance writer covering various Fortnite & Entertainment topics for EarlyGame. Previously, Gaston worked for Dexerto's editorial staff, writing guides and news articles....